Sponsorship Opportunities
A Celebration of the Best of the Best!
Take advantage of the Missouri State Fair’s corporate sponsorship
program and the many marketing and promotional opportunities
available to reach thousands of fairgoers each year.
WHAT
An 11-day Showcase of the Best of the Best in the State of Missouri
• Missouri Agriculture & Products Displays
• Livestock Shows
• Cooking and Craft Demonstrations
• Top Name Entertainers in Concert
• Auto Races
• Strolling Entertainers
• Great Food & Fun
• 4-H & FFA Competitions, Demonstrations & Displays
• Shopping
• Children’s Activities
• Thrilling Rides
• Rodeo & Bull Riding
• Truck & Tractor Pulls
• Fine Art & Floriculture Exhibits/Competitions
• Free Stages for music, thrill shows, magic & more
• Special Contests and much more
WHERE
Missouri State Fairgrounds in Sedalia, MO.
The 396-acre park features historic buildings and a public campground in the heart of Central Missouri.
WHEN
August 7-17, 2008
ATTENDANCE
379,000+
Exposure... to 100,000 fairgoers in the souvenir program, distributed on grounds during the State Fair.
Exposure... to over 860,000 potential fairgoers with sponsor logos in the fair brochure.
Exposure... to thousands of Missourians with sponsor mentions in newsletters, news releases and schedules.
Exposure... to 379,000 plus fairgoers through sponsor-related public address announcements on grounds.
Exposure... to fairgoers through corporate signage on grounds, promotional mentions at sponsored activities and events, advertisements during concerts on big screen TVs, and complimentary booth space (when available).
Exposure... to thousands of travelers through sponsor-related messages on the electronic billboard along U.S. Hwy. 65
Plus, other benefits may include:
• Use of VIP hospitality area
• Concert and event tickets
• Admission and parking passes
• Thank you gifts
Heightened Communication
With The Missouri State Fair, you’ll be speaking with your targets not at them. Your message is woven right into the action, reaching consumers while they’re engaged in fun filled activities. And, rather than a perfunctory 30-second spot, you have an enter days to convey your message.
Full Promotional Rights
The Missouri State Fair’s high-impact name and logo, which signal your commitment to a fun-filled family oriented event for your consumers in the Missouri market, can be used in your advertising and packaging.
Turn-Key Partnership
The Missouri State Fair has a full-time professional staff committed to helping our partners achieve maximum return on investment from their sponsorship. We will coordinate programs with your staff to ensure success and provide documentation shortly after the event’s end.
Impactful Entertainment
“Spend quality time with your key constituents” (customers, retailers, employees etc.) in a high-prestige environment. Your sponsorship includes passes to The Missouri State Fair. The Fair is uniquely suited for employees and clients, who respond positively to invitations that include their spouse, children or grandchildren. Once here, our group program, exclusively for sponsor guests, creates heightened excitement and ensures a memorable entertainment experience.
There has never been a better time to join us in the Winner’s Circle...
Attendance at the 2006 Missouri State Fair was 340,000.
100% Sponsor recognition reported in the 2007 Fairgoers Survey.
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