Awards Recognition

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IAFE Awards

IAFE award

The Missouri State Fair celebrated many honors at the 2017 International Association of Fairs and Expositions (IAFE) Convention. The Missouri State Fair was recognized for programs in sponsorship, competitive exhibits, agriculture education, and communications. The Missouri State Fair is judged alongside other IAFE members of similar size, ranging in attendance from 250,000 to 500,000.

Missouri State Fair 2017 IAFE Awards:

AGRICULTURAL AWARDS, sponsored by ShoWorks

AGRICULTURAL SWEEPSTAKES AWARD  – Highest points for agricultural awards entered/placed

First Place Wins

  • Competitive Agricultural Programs
  • Technique/Procedure/Policy Developed by Fair to Correct an Issue or Challenge Related to an Agricultural Program
  • Unique Partnership for an Exhibit/Promotion/Special Event/Competition Showcased During the Fair
  • Innovative Ways Technology is Used to Benefit Agriculture Programs at your Fair
  • Agriculture Communications
  • Agriculture Programs promotional video
  • Agriculture Program Area Beautification

Second Place Wins

  • Agricultural Exhibitor Events, Awards, Participation Incentives or Retention Programs
  • Program/Event/Exhibit Designed to Educate Consumers/Fairgoing Public of a Current Agriculture or Fair Industry Challenge

Third Place Win

  • Non Fair Related Agriculture Event/Program

INNOVATION IN SPONSORSHIP AWARDS, sposnored by Etix

BEST OF DIVISION   – Overall Sponsorship Activation

First Place Wins

  • Sponsorship Innovation
  • First-Time Sponsorship
  • Sponsorship Continuity

COMPETITIVE EXHIBIT AWARDS, sponsored by North American Midway Entertainment

 First Place Win

  • Participatory Contest

Second Place Wins

  • New or Unique Single Class of Animal Competition
  • New or Unique Single Division of Animal Competition
  • Create It on the Spot Contest

Third Place Wins

  • Use of Theme in a Single Class or Contest of Competitive Exhibits
  • Fair Activity to Increase Awareness of Competitive Exhibits
  • New or Unique Strategy to Attract New Competitive Exhibitors
  • General Display Photo Series

HALL OF HONOR COMMUNICATIONS AWARDS, sponsored by K&K Insurance

First Place Wins

  • Newspaper Advertisement – black and white
  • Web Advertisement
  • Unique Advertising Specialties/Merchandise/Souvenirs

Second Place Wins

  • Social Media/Mobile Campaign
  • Best Marketing Campaign

Third Place Wins

  • Radio Advertisement
  • Promotional Advertising Poster
  • Promotional Advertising Outdoor/Billboard

The International Association of Fairs and Expositions (IAFE), based in Springfield, Mo., is a voluntary, nonprofit corporation, serving state, provincial, regional, and county agricultural fairs, shows, exhibitions, and expositions. Its associate members include state and provincial associations of fairs, non-agricultural expositions and festivals, associations, corporations, and individuals engaged in providing products and services to its members, all of whom are interested in the improvement of fairs, shows, expositions, and allied fields. For more information, visit www.fairsandexpos.com, follow the IAFE on Facebook, Twitter, Instagram and Snapchat, or call 800.516.0313.

REGION II BEST OF NAMA AWARDS

The Missouri State Fair, along with our advertising partner, Callis Integrated Marketing, received two honors at the Region II Best of NAMA Awards Celebration in the Consumer Audiences category.

Merit Awards

Company or Producer-Funded Advertising Campaign Directed to Consumers

Website Directed to Consumers